Seattle Teas 🍵
In progress
Branding, social media, and web design & development.
Challenge
Build a company’s online presence through effective branding and design. Channel ideas and vision from management.
Outcome
Created brand guidelines, designed website wireframes and mockups, and developed a static e-commerce site using React.
Introduction
Seattle Teas is a local company specializing in fine teas from all over the world. I joined their small team as the lead designer and developer.
Since I joined at its inception, I have been involved in creating all of the branding materials. We worked through three iterations of logos, colors, and fonts, until I was able to balance modernity with class in the final versions.
While the rest of the team worked on procuring product and developing the business, I created wireframes and low‐fidelity mockups. Upon approval, I began creating high‐fidelity mockups and assessing e‐commerce implementation prospects. We finally settled on using a JAMstack of React, Gatsby, and Netlify to deploy the site.
Check back soon for a full project report!